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Entries tagged “ERSP”

BBB Offers Mechanism to Prevent Deceptive Ads

Insight Yaacov P. Silberman Yaacov P. Silberman · December 17, 2010

As we await the release of the FTC Green Guides, advertisers also should be aware of the BBB’S National Advertising Division (“NAD”) as a potential means for dispute resolution for false advertising claims.

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