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Senate Passes Patent Reform Bill

Insight March 10, 2011

The Senate recently passed "The America Invents Act" which, if completed, would be the first major overhaul to U.S. patent law in more than half a century. 

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Time for a New Kind of Law Firm

Insight Michael Moradzadeh Michael Moradzadeh · March 10, 2011

The traditional law firm is based on an outdated feudal system that creates inefficiency, unhappy lawyers, and underserved clients.  Adopting business models from other industries, cloud computing, and virtualization has allowed for new law firm models.  These models allow attorneys better lives through increased freedom and productivity, and also allow for better client service.

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Using Competitor’s Trademark as Advertising Keyword Deemed Infringement

Insight February 26, 2011

The U.S. District Court for the Central District of California recently ruled that the purchase of a competitor's registered trademark through Google Inc.'s AdWords program for sponsored keyword advertising on the search engine website constituted "use in commerce" under the Latham Act. 

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New HSR Thresholds for 2011 to Take Effect

Insight February 25, 2011

The annual adjustment of the dollar thresholds for preacquisition filings under the Hart-Scott-Rodino Act will take effect February 24, 2011.  All transactions closing on or after the effective date will be governed by the new thresholds. 

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IP Heavyweights Weigh in on Brand Bullying

Insight February 23, 2011

AIPLA and INTA submitted comments to the USPTO in response to the PTO's request for feedback on Trademark Litigation Tactics

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Businesses Cannot Request and Record Consumers’ ZIP Codes

Insight February 23, 2011

In Pineda v. Williams Sonoma, the California Supreme Court California ruled that retailers may no longer ask customers for their zip code in a credit card transaction.

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Beyond the Virtual Law Firm: Thinking Outside the Cloud

Insight Michael Moradzadeh Michael Moradzadeh · February 21, 2011

Cloud technology allows attorneys to work anywhere they have a secure internet connection.  This provides for greater flexibility, happier lawyers, higher profits, and better-served clients.  However, a pure virtual law firm is not the answer.  Law firms need to think outside the cloud: they need to utilize all the benefits of the 21st Century without throwing out the important aspects of traditional law firms in the process.

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Double Ug! UGG 2010 Counterfeit Results

Insight February 16, 2011

Deckers recently made its largest ever seizure of counterfeit UGGS: 244,648 pairs were seized from Putian City, Fujan Province, China on December 23, 2010. 

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UG! Cries UGG, Sued for Trademark Infringement

Insight February 16, 2011

A Minnesota company named UGGLEBO Clogs, LLC, filed suit last Thursday against Deckers Outdoor Corp. The suit alleges unfair competition and deceptive trade practices based on Deckers’ use of the UGG trademark for clogs and footwear.

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NAD Knocks HARMONY No-VOC Claims

Insight February 16, 2011

When engaging in national advertising (including via websites), green claims must make clear to which aspect of a product line or business they apply.  Claims must be substantiated by evidence, which companies should be prepared to provide in the event that it is sought by consumers or competitors.   Failure to substantiate one’s green claims may result in a NAD or FTC proceeding, or worse yet, false advertising litigation.

 

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